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International Convention & Exposition / October 26-28, Anaheim, California, USA

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General

When and where will Fresh Summit 2011 be held?

Fresh Summit will be held at the Georgia World Congress Center in Atlanta, Georgia USA from October 14-17, 2011.

What is the address and contact information for the convention center?

The Georgia World Congress Center (GWCC) is located at: 285 Andrew Young International Blvd., NW Atlanta, Georgia 30313-1591: www.gwcc.com

The Georgia World Congress Center is centrally located in the heart of downtown Atlanta. The convention center is easily accessible by car, train, bus or plane and is in walking distance to the 13,000 hotel rooms in Downtown Atlanta.

The GWCC is located in the convention corridor of downtown Atlanta, next to a multitude of restaurants and attractions. The center is easily accessible from both Interstate 20 and the Connector (Interstates 75/85). With Hartsfield-Jackson Atlanta International Airport, the Georgia World Congress Center is accessible by 80 percent of the American population in two hours or less. The GWCC campus is served by two MARTA (Metropolitan Atlanta Rapid Transit Authority) stations.

If you have parking-related questions, please e-mail: Mhamilton@gwcc.com or visit http:// www.gwcc.com/directions/Default.aspx for more information.

What is the size of the show? How many attend?

Fresh Summit attracts more than 18,500 attendees from more than 50 countries.

What are the dates for 2011? What is the schedule?
The PMA Fresh Summit will be held October 14-17, 2011. Visit http://www.freshsummit.com/program/schedule to view the schedule.
What are the future dates and locations of Fresh Summit?

In 20102: Fresh Summit will take place from October 26 – 29 in Anaheim, California

In 2013, Fresh Summit will take place from October 18 – 21 in New Orleans, Louisiana

Who should I contact about becoming a PMA member? What are the benefits?
A PMA membership benefits everyone in your company. PMA helps you address today’s business realities – food safety, globalization, consumer demands, innovation, talent development, government regulations – so your business can stay competitive and grow along the way. By reaching across the world to engage members in every segment of the supply chain, PMA helps connect you with the information you need to know and the people you need to meet to make your business more profitable. Because PMA is better connected, our members are better connected. To learn more about the many benefits of membership, visit www.pma.com/membership or contact one of our membership specialists at +1 (302) 738-7100.

Registration & Payment

How do I register?
There are three easy ways to register – online; by fax or by mail. Visit http://www.freshsummit.com/attend/fees-dates for more information and to download the registration forms.
How do I login?
Go to www.pma.com and click “Sign In.”
What do I do if I forgot my login?
Use the “I would like to update my Username and/or I forgot my password” options on the PMA Login screen.
How much does it cost to register/attend Fresh Summit?
Pricing ranges from $525 to $895 for PMA members. Pricing varies depending on what you want access to, whether your company is a member of PMA and the date when you register. See http://www.freshsummit.com/attend/fees-dates to learn more.
Can I register a group? How do I register multiple people? Are there price discounts for registering multiple people?
Yes, you can register a group or multiple registrants. Companies bringing 5+ paid registrants (any registration type) will receive $80 off each All Access Pass. Registrations must be submitted at the same time.
When does advance registration close?
Advance registration closes September 30. Please register onsite in Atlanta after this date.
Will I receive a confirmation of my registration before the conference?
An email/fax confirmation letter will be sent to you within 5 business days from the date the registration form is received at PMA.
How do I get my badge? What if my badge is mailed to someone else?
PMA will gladly mail your badge for registrations received by September 9 if this preference was indicated during the registration process and a continental U.S. street address was provided. If you requested the badge be mailed to somebody other than you, it is your responsibility to get the badge from this person.
Where do I pick up my badge onsite?
You can pick up your badge/s at the Fresh Summit Registration Desk onsite at the conference.
What happens if I forget or lose my badge?
There will be a charge of $100 to replace lost, stolen or forgotten badges. Badge consists of badge and badge holder; both are required for admittance. To have your badge reprinted, please bring your confirmation letter and a picture ID to the onsite registration desk.
Can I attend Fresh Summit for one day – is there a daily pass available?
We offer two passes to attend Fresh Summit – All Access Pass and 3-Day Exposition. http://www.freshsummit.com/attend/fees-dates . Both would allow you into the exposition for all three days, but you can choose to only attend one day.
Is there a spouse pass?
We offer a reduced pass for your spouse or significant other who does not work in the produce industry. Please contact the PMA Solution Center at solutionctr@pma.com or +1 (302) 738-7100 to register.
Can I talk to someone over the phone if I have any questions about online registration?
Yes, please contact the Solution Center at solutionctr@pma.com or +1 (302) 738-7100 to register.
Is my conference fee refundable?
PMA will issue a full refund minus a $75 processing fee for written requests and registrants' badge (if mailed) by September 30, 2011. PMA will not issue refunds after September 30, 2011.
What forms of payment do you accept? Do you accept personal checks?
PMA accepts company check (U.S. funds drawn on U.S. banks only), MasterCard, VISA, American Express, and wire transfers. PMA does not accept personal checks.
Can I pay in currency other than U.S. dollars?
We accept U.S. dollars only.
Can I transfer my registration to another person if I am unable to attend?
If you are unable to attend Fresh Summit, you can send a substitute in your place. In order to have the registration and the badge switched to your replacement's name, the person replacing you must present the original badge (if mailed) and a confirmation letter at the registration desk onsite. If your replacement arrives without the badge (if mailed), he/she will be charged the cost of a new registration.
Are scholarships available to attend Fresh Summit?
Not at this time.
Is there a student discount or other discounts offered? Are there discounts for Educators?
Yes, there are student and educator rates to attend the show. Rates range for students from $75 to $150 and from $150 to $475 for Educators. Visit the Fresh Summit registration page for more information and to access the registration form: http://www.freshsummit.com/attend/fees
How do I become a PMA member?
To learn more about the many benefits of membership, visit www.pma.com/membership or contact one of our membership specialists at +1 (302) 738-7100.
I am a credentialed member of the media. How do I register for an official press badge?
Contact the PMA Public Relations Department at publicrelations@pma.com or +1 (302) 738-7100.
How do I make changes to my registration? Others?
Contact the PMA Solution Center at solutionctr@pma.com or +1 (302) 738-7100.
Can I cancel my registration? How?
Contact the PMA Solution Center at solutionctr@pma.com or +1 (302) 738-7100. For information on PMA’s cancellation policies, please visit: http://www.freshsummit.com/attend/important-policies.
What are the registration deadlines?
Early rate is available on or before September 9. Advance registration ends on September 30. Visit http://www.freshsummit.com/attend/important-policies for a complete list of registration deadlines and policies.
How do I obtain a visa?
Visit http://www.freshsummit.com/registration-travel/international-visitors for information on how to obtain a visa.
How do I obtain a letter of invitation?
Visit http://www.freshsummit.com/registration-travel/international-visitors and visit the link called ‘Letter of Invitation’ for how to obtain a letter.

Program Information

What are the hours of…the exposition?

The PMA Fresh Summit Exposition is open Saturday, October 15 thru Monday, October 17. Visit http://www.freshsummit.com/program/schedule to view the schedule.

What are the hours of…onsite registration?
  • Thursday, October 13: 8:00 a.m. – 5:00 p.m.
  • Friday, October 14: 7:00 a.m. – 5:00 p.m.
  • Saturday, October 15: 7:00 a.m. – 5:30 p.m.
  • Sunday, October 16: 7:00 a.m. – 5:00 p.m.
  • Monday, October 17: 8:30 a.m. – 12:00 p.m.
What are the hours of…the onsite hotel desk?
  • Thursday, October 13: 7:00 a.m. – 7:00 p.m.
  • Friday, October 14: 7:00 a.m. – 7:00 p.m.
  • Saturday, October 15: 7:00 a.m. – 5:00 p.m.
  • Sunday, October 16: 7:00 a.m. – 5:30 p.m.
  • Monday, October 17: 7:00 a.m. – 12:30 p.m.
Is there a show mobile app?
Yes. Information will be available on how to download the Fresh Summit Mobile App beginning in late August.
Is there a show directory?
Yes. The Fresh Summit Directory will be available onsite in Atlanta.
How do I get a list of exhibitors?
You can print and view a list of the PMA Fresh Summit exhibitors online at http://www.freshsummit.com/exhibit/exhibitor-list. In order to protect the privacy of our exhibitors, electronic versions of the exhibitor list are not available.
How do I get a list of attendees?
A listing of conference attendees is available at http://www.freshsummit.com/attend/attendee-list.
What is the 2011 Exhibitor Schedule?
To view the exhibitor move in schedule visit http://www.freshsummit.com/sites/default/files/fresh-summit-2011-exhibit... . To view the full 2011 Fresh Summit schedule of events, visit: http://www.freshsummit.com/program/schedule .
How long are educational sessions/workshops?
Workshops run Friday, Saturday and Sunday and run between 75 to 90 minutes depending on the day. Please visit http://www.freshsummit.com/program/schedule for more information.
How do I register for the education?
Attendees registered for the All Access Pass have access to all workshops and general sessions. To learn more about registration options, visit: http://www.freshsummit.com/attend/fees-dates
Will sessions be recorded? Can I buy session recordings?
No, unfortunately, sessions will not be recorded.
How do I access workshop handouts?
Handouts will be available on the Fresh Summit website prior to the conference.
Will sessions be interpreted? Into what languages?
Yes, Simultaneous Interpretation into Spanish will be available for all workshops and general sessions.
My English is limited. Are there language services or programs onsite at Fresh Summit to assist me?
Simultaneous Interpretation into Spanish will be available for all workshops and general sessions.
How do I obtain a copy of Bryan Silbermann’s State of the Industry address?
A recording of PMA President & CEO Bryan Silbermann’s State of the Industry session will be available on the PMA website: www.pma.com immediately after the show.
How do I follow Fresh Summit in social media?
You can follow Fresh Summit on Twittter by following #Fresh Summit, visit PMA’s page on Facebook or check out our YouTube channel.

International Visitors

Will sessions be interpreted? Into what languages?

Simultaneous Interpretation into Spanish will be available for all workshops and general sessions.

My English is limited. Are there language services or programs onsite at Fresh Summit to assist me?
Simultaneous Interpretation into Spanish will be available for all workshops and general sessions.
How do I obtain a visa?
Visit http://www.freshsummit.com/registration-travel/international-visitors for information on how to obtain a visa.
How do I obtain a letter of invitation?
Visit http://www.freshsummit.com/registration-travel/international-visitors and visit the link called ‘Letter of Invitation’ for how to obtain a letter.

Hotel

How do I reserve a hotel room?

Hotel reservations can be made via the web at http://www.freshsummit.com/registration-travel/hotel-reservations or by contacting the PMA Housing office at 866-774-0457 or +1(703) 770-3905.

What hotels are available?
You can find out hotel availability by contacting the PMA Housing office at 866-774-0457 or +1 (703) 770-3905.
What are the hotel deadlines?
For room blocks of 10 rooms or more, the deadline to assign names, change or cancel any reservations is August 22, 2011. For room blocks less than 10 rooms, the deadline to make, change or cancel a reservation is September 16, 2011.
How do I change hotels?
You can change hotels by contacting the PMA Housing office at 866-774-0457 or +1(703) 770-3905.
The hotel I want to be in is full. How do I get on a wait list?
You can be waitlisted for a hotel by submitting your written request to the PMA Housing office at pmahousing@expovision.com.
我要投诉酒店，应该与谁联系？
请向 PMA 住房办公室提出有关酒店的所有投诉、问题或疑问，电话为 866-774-0457 或 +1 (703) 770-3905。

Travel, Transportation & Onsite Information

Is there child care onsite?

Unfortunately, childcare is not available at the show.

Can I take children on the show floor?

Children under the age of 18 are not permitted on the show floor during exhibitor setup hours.

In order for children under 16 to be permitted on the show floor during show hours they must be registered with a child badge which is available at no charge. Child must be present at the time the badge is issued. However, for safety reasons strollers are not permitted.

Is there a place where I can store packages?

Yes. A Coat and Package check room is available during the following dates and times:

Friday, October 14: 9:00 a.m. – 6:00 p.m.
Saturday, October 15: 7:00 a.m. – 6:00 p.m.
Sunday, October 16: 7:00 a.m. – 5:30 p.m.
Monday, October 17: 7:30 a.m. – 12:30 p.m.
Is there a business center at the convention center?

Yes, a Fed Ex-Kinko’s is available during the following dates and times:

Wednesday, October 12: 8:00 a.m. – 5:00 p.m.
Thursday, October 13: 7:30 a.m. – 7:00 p.m.
Friday, October 14: 7:00 a.m. – 7:00 p.m.
Saturday, October 15: 7:00 a.m. – 5:30 p.m.
Sunday, October 16: 7:00 a.m. – 5:00 p.m.
Monday, October 17: 7:00 a.m. – 2:00 p.m.
Is there an ATM?
Yes, an ATM is available in the convention center as well as in most hotels.
What should I wear to Fresh Summit?
The attire for Fresh Summit ranges from suits to business casual. Dress down for the PMA FIT 5K and dress up for some receptions.
What is the weather like in Atlanta in October?
Visit www.intellicast.com or www.weather.com to get complete weather forecasts for Atlanta.
I want to have a meeting at Fresh Summit. Are there meeting rooms available?
Yes, there are a limited number of Industry Meeting Rooms available in the convention center. To reserve these rooms, please use the Industry Meeting Room Form. Meeting rooms in nearby hotels can be reserved for receptions and events that take place outside of official Fresh Summit event times. To reserve these rooms, please fill out a Hotel Space Release form. For questions, please contact Belinda Keota, PMA at +1 (302) 738-7100.
Can I add my meeting to the schedule?
No, unfortunately, we cannot add other meetings to the official Fresh Summit schedule.
How do I get to the Georgia World Congress Center?

The Georgia World Congress Center (GWCC) is located at: 285 Andrew Young International Blvd., NW
Atlanta, Georgia 30313-1591: www.gwcc.com

The Georgia World Congress Center is centrally located in the heart of downtown Atlanta.

The convention center is easily accessible by car, train, bus or plane and is in walking distance to the 13,000 hotel rooms in Downtown Atlanta.

The GWCC is located in the convention corridor of downtown Atlanta, next to a multitude of restaurants and attractions. The center is easily accessible from both Interstate 20 and the Connector (Interstates 75/85). With Hartsfield-Jackson Atlanta International Airport, the Georgia World Congress Center is accessible by 80 percent of the American population in two hours or less. The GWCC campus is served by two MARTA (Metropolitan Atlanta Rapid Transit Authority) stations.

If you have parking-related questions, please e-mail: Mhamilton@gwcc.com or visit http://www.gwcc.com/directions/Default.aspx for more information.

What airport should I fly into?

Hartsfield-Jackson Atlanta International Airport (tel. 404/530-7300; www.atlanta-airport.com; airport code: ATL), 10 miles south of downtown, is the world's largest and busiest passenger airport and transfer hub, accommodating 78 million passengers a year. It provides 186 U.S. cities with nonstop service.

Delta Air Lines (tel. 800/221-1212; www.delta.com), which is based at Hartsfield-Jackson, is the major carrier to Atlanta, connecting the city to the rest of the U.S. as well as 62 countries internationally. It carries 80% of the air passengers who come into Atlanta and serves more than 350 international cities.

Other major carriers include AirTran (tel. 800/247-8726; www.airtran.com), American Airlines (tel. 800/433-7300; www.aa.com), British Airways (tel. 800/247-9297; www.british-airways.com), Continental (tel. 800/525-0280; www.continental.com), Japan Airlines (tel. 800/525-3663; www.jal.com), Lufthansa (tel. 800/645-3880; www.lufthansa-usa.com), Northwest/KLM (tel. 800/225-2525; www.nwa.com), United Airlines (tel. 800/241-6522; www.united.com), and US Airways (tel. 800/428-4322; www.usairways.com).

Immigration & Customs -- International visitors arriving by air, no matter what the port of entry, should cultivate patience and resignation before setting foot on U.S. soil. U.S. airports have considerably beefed up security clearances in the years since the September 11, 2001, terrorist attacks, and clearing Customs and Immigration can take as long as 2 hours.

How do I get to the Congress Center or Hotels from the Airport?
Those flying into Atlanta have several options for getting from the airport to the downtown area. Most large hotels offer their guests shuttle service, accessible through a courtesy phone located near baggage claim at Hartsfield-Jackson Atlanta International Airport. Other options include taxi, MARTA rapid-rail or bus service, and rental cars.
Where should I eat? Will food be available in the convention center?

For those attendees with an All Access Pass, the general sessions on Friday, Saturday and Sunday offer either lunch or breakfast. Some concession stands will be available within the convention center as well. And attendees can munch their way through the show floor on Saturday, Sunday and Monday. For dinner recommendations and reservations, PMA will offer a Restaurant Reservations Desk onsite to help with all your dining needs. The desk will be open:

Friday, October 14: 9:00 a.m. – 6:00 p.m.
Saturday, October 15: 9:00 a.m. – 6:00 p.m.
Sunday, October 16: 9:00 a.m. – 5:30 p.m.
Monday, October 17: 9:00 a.m. – 12:00 p.m.

Is the center air conditioned?
Yes, the Georgia World Congress Center is fully air-conditioned.
What is the handicap access? Are there wheelchair rentals available?

Yes, wheelchairs can be reserved through PMA’s Information Desk at the event. The hours are:

Wednesday, October 12: 1:00 p.m. – 5:00 p.m.
Thursday, October 13 : 7:00 a.m. – 5:00 p.m.
Friday, October 14: 7:00 a.m. – 6:00 p.m.
Saturday, October 15: 7:00 a.m. – 6:00 p.m.
Sunday, October 16: 7:00 a.m. – 5:30 p.m.
Monday, October 17: 7:00 a.m. – 12:00 p.m.

What is there to see and do in Atlanta?
There is much to see and do in Atlanta. To learn more about area attractions, dining and more, visit the About Atlanta page on the Fresh Summit website: http://www.freshsummit.com/registration-travel/atlanta
Are there tours available?
Yes. For a separate fee, the Retail Produce Tour is available. More information will be available in June. To see registration options and pricing, please visit: http://www.freshsummit.com/attend/fees-dates.
How do I tour local supermarkets? Local growers? Does PMA provide tours? Where do I get a list?
For a separate fee, the Retail Produce Tour is available. More information will be available in June. To see registration options and pricing, please visit: http://www.freshsummit.com/attend/fees-dates.

Exhibit & Sponsorship Information

How do I become an exhibitor/obtain booth space? Who should I contact about becoming an exhibitor?

To exhibit at the PMA Fresh Summit Exposition, complete a booth application at http://www.freshsummit.com/exhibit/become-exhibitor. If you have questions, contact George Szczepanski at +1 (302) 607-2140 or georges@pma.com.

How much does it cost to be an exhibitor?
Go to http://www.freshsummit.com/exhibit/become-exhibitor/booth-rates-payment-... to review the booth rates and payment information.
What do I receive as an exhibitor? What are the benefits? What is included?
Go to http://www.freshsummit.com/exhibit/become-exhibitor/whats-included for a list of what is included with your booth.
How do I obtain my exhibitor password? What do I do if I forgot my exhibitor password?
Exhibitors looking for the password to update their directory listing and register for booth worker badges may contact the PMA Expo Team at showlogistics@pma.com or by phone at +1 (302) 738-7100. If you are trying to access the attendee list, go to http://www.freshsummit.com/attend/attendee-list and use the “Forgot my password” prompts at the bottom of the page.
What other opportunities are available for me to promote my company?
Use the Marketing Tool Box at http://www.freshsummit.com/exhibit/exhibitor-resources/marketing-toolbox to learn more about opportunities available to promote your company. Or, contact PMA’s Business Development Group at +1 (302) 738-7100 or by email at development@pma.com to learn more about a visibility-tailored package for your business.
I am a current exhibitor. Who should I contact with questions about my booth?
Send an email to showlogistics@pma.com or contact the PMA office at +1 (302) 738-7100 and ask to speak with someone in the Expo Group.
What are the exhibitor move-in, move-out dates and times?
Go to http://www.freshsummit.com/sites/default/files/fresh-summit-2011-exhibit... to view the exhibitor schedule.
How do I become a sponsor? What opportunities are available to me?
You can learn more about sponsor opportunities at http://www.freshsummit.com/sponsor/current-opportunities or contact PMA’s Business Development Group at +1 (302) 738-7100 or by email at development@pma.com to learn more about a visibility-tailored package for your business.
Who should I contact about becoming a PMA member?
To learn more about the many benefits of membership, visit www.pma.com/membership or contact one of our membership specialists at +1 (302) 738-7100.

Networking

What are the networking opportunities at Fresh Summit?

Networking opportunities abound at Fresh Summit – from walking the show floor to sitting next to a potential customer at a workshop or general session. Take advantage of all the opportunities to see and be seen and definitely don’t miss the Fresh Summit Welcoming Reception on Friday, October 14 and the Global Networking Reception on Sunday, October 16. Visit the Fresh Summit Networking page: http://www.freshsummit.com/program/networking to learn more. Visit the registration page to learn more about registration options and reception tickets: http://www.freshsummit.com/attend/fees-dates.

How many receptions are there?
There are two receptions at Fresh Summit. The Welcoming Reception on Friday, October 14 and the Global Networking Reception on Sunday, October 16. Attendees with an All Access Pass receive entry into these receptions with their registration. All other attendees can purchase a ticket either in advance or at the entrance to the reception. Visit the Fresh Summit Networking page: http://www.freshsummit.com/program/networking to learn more. Visit the registration page to learn more about registration options and reception tickets: http://www.freshsummit.com/attend/fees-dates
How do I get tickets to receptions?
Attendees with an All Access Pass receive entry into these receptions with their registration. All other attendees can purchase a ticket either in advance or at the entrance to the reception. Link to http://www.freshsummit.com/attend/fees-dates.
I am a new exhibitor/member/attendee…what do I do? What opportunities are there for me to learn about the industry, PMA?
Join PMA for our “The Power of PMA: How to put it to work for you” session on Saturday, October 15 to learn more about how PMA can help you take your business to the next level.

2011 PMA Annual Partners


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